Gift cards have always been a popular gift option as they let the receiver buy a gift of their choice. Well, this motive could also be achieved by giving cash, right? We bring you 6 reasons to choose gift cards over cash.
They are way more memorable than cash for sure as they feel like an actual gift. Be it a birthday or wedding, when was the last time you remember someone gifted you cash? But it is a gift card, you probably do. It is personalized and you can spend it wherever you want to buy something exclusive.
They are highly personal as compared to cash as the process of buying them involve the selection of the company and ordering the cards which are better than simply handing out cash. It is an actual gift rather than a non-specific gesture like cash. It can range from restaurants, spas, hotels, e-commerce site, movies and much more.
Spending While making a purchase using a gift card, the receiver does not feel guilty. The receiver can get whatever they want without thinking of the investment and feeling guilty for spending money without being practical. On the other hand, when gifted cash, the receiver would spend it on something more practical like paying bills instead of treating themselves.
More Beneficial For Employers
Businesses prefer to offer gift cards over cash to reward their employees as they create a lasting reminder of achievement as compares to cash. Studies show that cash doesn’t improve work performance as much gift cards do. So, they are more effective than cash.
Society often finds it impolite to discuss cash, but gift cards are seen as more socially acceptable. Most people feel its bad form to brag about a cash bonus the same is not the case with gift cards.
A gift card always increases your chances of saving more on a discount. For example, if you make a purchase during a sale, and then redeem your gift card, you get a double discount.
The bottom line is that when you’re looking for the best way to incentivize your workplace or shower someone with love, gift cards are the best option. Now you know why they are preferred more than cash, or other kinds of gifts. If you want to know more about gift cards, click on this link: https://www.wp-giftcard.com/2019/07/03/things-to-know-about-gift-cards/
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